Working last night at the mall, I had several people come up and ask me if I was a 'Prepper', a person who gets prepared for the worst. Not in a 'Are you a crazy bomb throwing anarchist' kind of way, but in a 'Where can I get more information' way. Many of them have seen the show 'Doomsday Preppers' on Nat'l Geographic.
How far we've come.
'Preppers' used to be called 'Survivalists' and created images of bearded nutcases living off the grid in the mountains with hundreds of guns and ranting about UN black helicopters. You've still got those w/o a doubt but now lots of people, urban and rural, are realizing that if the electricity goes out for more than a few days, they might really be in trouble, realizing that going to the stadium expecting the gov't to come help may not be the best solution.
Not all of them are going to continue, it is likely just a fad. But for every one that DOES 'prep', even to handle just a few weeks/months, is one less UN-prepared person that will expect me to share what I have (and leaving disappointed).